Scenario 1 — Sell it through One Percent Realty. On a $900,000 home, the listing fee is 1% of the sale price, which is $9,000 plus GST. You decide what to offer the buyer’s agent. You receive the same kind of full-service marketing, showings, negotiation, and paperwork that you would expect from a higher-commission brokerage. Compared with the 7%/3% example in Scenario 3, that is often a substantial saving, depending on what you offer the buyer’s agent. Not all brokerages charge the same, and commission is always negotiable.
Scenario 2 — Mere posting / sell it yourself. You can put your home on the MLS® System with a company that offers mere postings, and deal directly with the public and with REALTORS® who may contact you. Because the property is on an MLS® System, you will have a strong chance of dealing with a buyer’s agent, and that agent will expect to be paid. Typically, they will look to the seller to pay them for bringing the buyer. The amount is not fixed; it is agreed in each case, and not all brokerages charge the same. You would also pay the mere-posting company its fee, and some firms add a success fee or charge for extra services.
Scenario 3 — Sell it through a traditional higher-commission brokerage, which will place your property on an MLS® System and provide full-service representation, as One Percent does. The cost depends on the sale price and on the commission you agree to. Many brokerages charge a 7%/3% commission (7% on the first $100,000 and 3% on the balance). That would be $31,000 plus GST on a $900,000 home. Not all brokerages charge the same, and commission is always negotiable.
If you can have the full services of our professional salespeople for a $9,000 plus GST listing fee on that $900,000 example, plus the amount you choose to offer the buyer’s agent, why would you not leave it to a professional?
How is One Percent able to offer this fee?
Simply put, low office overhead and volume. We reduced our agent's overhead to enable to them to charge less per sale which enables them to do more volume which works great for them and our clients. One Percent agents don’t focus on what they earn on a single sale, but look at their income at the end of the year after helping lots of clients buy and sell homes.
At the office level, we cut out a lot of the expensive real estate office overhead so we can pass the savings onto our clients. Instead of having brick and mortar offices all over the province, we have one central head office which manages the large volume of sale transactions. Our agents across Canada have been working from home leveraging productivity enhancing technology to sell real estate for over twenty years. With less overhead, our agents are able to both charge less and make a good living in the process.
Unlike the traditional real estate model, One Percent agents do not spend a lot of their time and money searching for clients - business literally comes to them. To them a SOLD sign is the best form of marketing to attract more clients and sell more homes. As we say at One Percent Realty, the more deals we do, the more money we may save our clients. Any savings depend on the sale price and on what the seller offers the buyer’s agent. Not all brokerages charge the same, and commission is always negotiable.
Will Other Agents Show My Home?
Our MLS® listings are shown and sold by cooperating REALTORS® all the time.
You decide what to offer the buyer’s agent. The more important reason other agents cooperate and sell our listings is that it is the buyers who are dictating the shots these days. If the buyer loves the home, does the amount of commission matter to the buyer?
Flexibility to offer more commission to the buyer’s agent. The choice is yours.
You decide what to offer the buyer’s agent. If you want to offer more, that is your choice. We will still charge the same listing fee: $5,000 plus GST on homes priced at $500,000 and under, or 1% of the sale price plus GST on homes over $500,000.
For example, if your home is $950,000, the listing fee is 1%, which is $9,500 plus GST. If you wanted to offer 2% to the buyer’s agent, that offer would be $19,000 plus GST, and the total commission would be 3% plus GST.
You Owe it to Yourself & Your Hard-Earned Equity
Commission can be a significant cost when you sell. Many brokerages charge a 7%/3% commission (7% on the first $100,000 and 3% on the balance). That would be $31,000 plus GST on a $900,000 home. Not all brokerages charge the same, and commission is always negotiable. It is worth comparing that example with our listing fee and with the amount you choose to offer the buyer’s agent.
If you are thinking about selling your home, call the agent you used last time, and also call us to compare our services and commission. As a full-service brokerage, we provide a no-obligation market evaluation, just as other agents do. Please don’t let someone else tell you about our system. Let us tell you exactly what we will do to sell your home. You and your hard-earned equity will be glad you did.
One Percent Realty
office.onepercent@gmail.com
780-268-4888
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